We designed Rabobank's first national cooperative event for cooperative members and commissioners.

We created the complete event experience for Rabobank's inaugural "Onze Dag" cooperative impact event. Rabobank brought together board members and cooperative members from across the Netherlands for the first time.

Queen Máxima took the stage as the keynote speaker.

What We Delivered

We handled every visual element of the event:

_ Event styling - Complete visual identity for the venue
_ Content creation - All presentations and materials
_ Signage design - Wayfinding and branding throughout the space
_ Presentation design - Visual support for all speakers

The event needed to reflect Rabobank's cooperative values while handling a high-profile royal visit.

Queen Máxima's Message

Queen Máxima spoke about localized initiatives and their role in Dutch society. She emphasized financial resilience as key to the future of the Dutch economy.

Her speech highlighted how community-based banking strengthens local communities.

The Cooperative Vision

Rabobank organized this event to connect with their cooperative roots. The bank wanted to show they listen to members and involve them in decisions about knowledge, time, and money investments.

Board members and commissioners from all regions attended the event. They came together around their shared goal of making a difference in society.

Why This Mattered

This was Rabobank's first national event specifically for cooperative members and commissioners.

The event reinforced that Rabobank operates as "our bank" - owned by and serving its members.

We helped bring this cooperative vision to life through design that connected people and ideas.

The event showed how financial institutions can stay rooted in their communities while addressing national challenges.

Photo Credits: DennisBouman

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